Create real advertising collateral that communicates directly to your clients, delivering your unique value proposition, and forging a strong relationship.
ARC India guarantees a smooth experience from concept to delivery by providing unrivaled quality, timely execution, and great customer service. We recognize that your Marketing Collateral reflects the identity of your company, and we aim to surpass your expectations at every stage.
Discover how excellent marketing assets may help elevate your brand’s presence, increase client engagement, and drive conversions. Partner with ARC India now to maximize the impact of your marketing efforts with our unique and compelling collateral solutions.
Choose from a full spectrum of printing solutions such as Wall Graphics, event displays, trade show booths, banners, signs, retail graphics, marketing materials.
From hospitals and universities to restaurants, hotels, and AEC companies, we provide print and document management solutions for all industries and deliver remarkable results every step of the way
Marketing collateral refers to the collection of materials and assets used by a company or organization to promote its products or services. These materials can include brochures, flyers, business cards, presentations, product samples, banners, Danglers, Tent cards, Indoor Graphics, Standees, Visual Merchandising, Photo magnets and Badges, and more.
Marketing collateral is essential because it helps businesses communicate their value proposition, showcase their offerings, and build brand awareness. It serves as a tangible representation of a company's brand and helps to create a consistent and professional image in the minds of customers.
Some common types of marketing collateral include brochures, flyers, posters, business cards, product catalogs, sales presentations, case studies, white papers, Danglers, Tent Cards, Indoor Graphics, Standees, Visual Merchandising infographics, videos, and social media graphics.
When designing Marketing Collateral, it's important to keep your target audience in mind. Use clear and concise messaging, visually appealing graphics, and consistent branding elements. Make sure the design aligns with your brand guidelines and conveys your message effectively.
Marketing collateral can be distributed through various channels such as trade shows, events, direct mail, email marketing, social media platforms, websites, sales meetings, retail branding, and presentations. Choose the distribution channels that are most relevant to your target audience and marketing goals.
It's a good practice to periodically review and update your Marketing Collateral to ensure it remains relevant and aligned with your current marketing strategies. Updates may be required when launching new products, rebranding, or making significant changes to your offerings.
The choice between digital and printed Marketing Collateral depends on your target audience and the nature of your business. In today's digital age, having a combination of both is often recommended. Digital collateral can be easily shared online, while printed collateral can be effective for in-person interactions and events.