Mitsubishi Electronics – Complete Indoor Branding Solution, Chennai
Table of content
- 01 Project Overview:
- 02 Project Scope:
- 03 Materials & Technical Specifications:
- 04 Major Project Challenges:
- 05 Project Timeline:
- 06 Project Team:
- 07 Client Objectives:
- 08 Conclusions:
Project Overview:
Converting a project is completely based on a good team and hands on experience. So the company looks for professionals who meet all their expectations so here we arrive at ARC India. We have successfully executed an Indoor wall graphics project for a renowned brand Mitsubishi Electronics in Chennai.
This project focused mainly on indoor wall branding, wall graphics and decals that we delivered with best quality and results. Creating customized wall graphics that aligned with Mitsubishi Electronics’ brand identity while improving brand visibility, workplace aesthetics, and visual communication. From design development to printing and final installation, ARC India managed the complete project.
Project Scope:
The project included a complete design-to-installation indoor branding solution, covering:
- Indoor wall graphics and wall branding
- Customized artwork and brand-focused designs
- High-quality large-format printing
- Wall preparation and graphic application
- Professional installation and finishing
- Brand-focused visual communication
- Consistent branding across interior spaces
- Final quality inspection and project completion
Materials & Technical Specifications:
ARC India used premium-quality printing materials and production techniques to achieve sharp visuals and a professional finish.
- High-resolution large-format printing
- Premium-quality wall graphic materials
- Customized artwork based on the brand requirements
- High-quality inks for vibrant and detailed output
- Smooth and precise graphic application
- Durable materials suitable for indoor environments
- Professional finishing for a clean appearance
The material and production approach was selected to deliver durable, long-lasting wall graphics with consistent print quality.
Major Project Challenges:
One of the key requirements was to make sure the wall graphics complemented the existing interior environment, while maintaining Mitsubishi Electronics’ visual identity.
The project also required:
- Accurate measurement of wall spaces
- Proper alignment of graphics across different sections
- Maintaining colour and design consistency
- Precise installation without damaging the existing surfaces
- Achieving a clean, seamless and professional finish
- Completing the installation with minimal disruption to the workplace
ARC India addressed these requirements through careful planning, customised production and professional installation.
Project Timeline:
The project was completed through a structured workflow covering design, approval, production, quality checking and installation.
Design → Client Approval → Production → Quality Check → Installation → Final Inspection
This end-to-end approach helped maintain quality and ensured smooth project execution.
Project Team:
The project was completed by ARC India’s experienced team, working together from design to final installation.
- Design Team: Created customized wall graphics that matched Mitsubishi Electronics’ brand identity and interior space.
- Production Team: Managed high-quality printing and finishing to achieve sharp visuals and a premium look.
- Project Team: Coordinated the complete process, from artwork approval and production to installation.
- Installation Team: Professionally installed the graphics with accurate alignment and a clean finish.
- Quality Team: Checked the final work for print quality, consistency, alignment, and overall finish.The coordinated effort helped deliver a smooth, professional, and high-quality indoor branding solution.
Client Objectives:
The primary objectives of the Mitsubishi Electronics project were to:
Strengthen indoor brand visibility
- Create a professional and engaging interior environment
- Communicate the brand through customized wall graphics
- Maintain a consistent brand identity
- Improve the visual appeal of the workspace
- Achieve premium-quality printing and finishing
- Ensure durable and long-lasting branding
- Complete the project through a reliable end-to-end solution
Conclusions:
Chennai’s Mitsubishi Electronics office needed to look like Mitsubishi Electronics, not just another office with a logo stuck on the wall. That’s where ARC India came in.
The brief was straightforward on paper: design, print, and install wall graphics across the interior. In practice, it meant getting a lot of details right, material selection, colour matching, alignment with existing architecture, and installation that wouldn’t disrupt daily operations. ARC India handled all of it in-house, from first sketch to final panel.
What came out the other end was an interior that actually feels branded, not decorated. Walls carry the company’s visual identity consistently through the space, the finish holds up to daily wear, and the whole thing reads as intentional rather than added on.
It’s a good reminder that indoor branding isn’t really about graphics, it’s about execution. Design ideas are easy. Getting the printing, materials, and installation to match that vision inside a working corporate space is the harder part, and it’s where this project succeeded.
